Party City Balloon Catalog
A catalog to promote Party City's wide variety of balloons to inspire 'instagrammable' moments.
Art Culinaire Magazine Redesign
Redesigned the 84-page Art Culinaire, a magazine for chefs and foodies, which included rebranding with a new logo. As the sole designer for this issue, I was responsible for all aspects from collaborating with editor, art directing photoshoots, laying out all 84 pages, revisions and corresponding with printers.
Category Breaker Pages
Cover and breaker pages for Alex Brands Catalogs. The objective was to create whimsical, evocative visuals that both highlighted new products and represented the entire category. This job entailed concepting; hiring photographers, models, and stylists; arranging wardrobe; and art directing the photo shoot. In order to simulate sustained action and interaction with oversized products, child models were posed on the ground and later photoshopped into the scene.
Crafts & Printables Blog Content
Free downloadable content for Alex Brands' Crafts and Printables blog. Projects include bag toppers, jewelry backer cards, Shrinky Dinks Guitar Pics among others. Crafts and Printables are free for any use but designed to relate back to specific Alex Brands toys.
